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Get to know Pyle

Discover the story behind our mission to revolutionize the gift card experience, the impact of gift cards today, and the people making it all happen.

A pile of gift cards.
$23B

It's estimated that Americans are holding on to $23 billion in unused gift cards.

$187

This means that the average American has around $187 in unused gift cards.

80%

80% of Americans prefer to receive gift cards over other types of gifts.

Our vision & mission

The idea for Pyle was born out of a simple conversation over dinner. One evening, our founder, Will, and his wife, Emily, were discussing the frustrations of managing gift cards. Emily mentioned how she had too many gift cards to try and store in her wallet and she wished there were a mobile app that would allow her to keep track of them so that she wouldn't forget to use them.

It wasn't long before Will realized that Emily wasn’t alone—many people struggle with managing their gift cards effectively. Determined to create a solution, he began to research and work toward building exactly what his wife Emily needed.

At Pyle, our vision is to reimagine the gift card experience as seamless  by empowering individuals to effortlessly use, track, and share their gift cards.

An image of the Pyle logo.
An image of Pyle's founder and his wife.

Meet the team

Behind Pyle is a team of innovators and problem-solvers who are committed to bringing you a seamless gift card experience.

Our supporters

We're incredibly grateful to be backed by wonderful organizations both in Indiana and across the U.S.